Welcome, I’m Aïda.
Over 10 years in the communications and marketing field during a period of great changes propelled by social media and artificial intelligence allowed me to master different aspects of it and develop a strong expertise in brand management.
From media relations to content production, digital marketing, and event production, my strategic approach and ability to assess a brand to identify its key differentiating points in order to execute impactful activations make me a strong communicator.
With experience in fashion, cosmetics, sports, banking, non-profit, hospitality, and a strong penchant for culture, art, travel, and music; I enjoy diving into new industries and applying my skillset to achieve set objectives.
Passionate about communication, technology, and learning; I’m constantly upskilling to stay up to date with new ways to deliver a message through the latest medium in order to craft strong stories to drive brand awareness.